A smartphone displaying a generic social media feed beside a vape product, illustrating online tobacco and vape advertising.

Hundreds of illegal tobacco and vape ads found on TikTok and Meta platforms

An investigation reported by the Sydney Morning Herald found hundreds of advertisements for illegal tobacco and vape products on TikTok and Meta platforms in Australia. The companies said they had removed some ads and accounts, but the report said many Alibarbar vape ads remained active after Meta was contacted.

An investigation reported by the Sydney Morning Herald found hundreds of advertisements for illegal tobacco and vape products on TikTok and Meta platforms in Australia. The companies said they had taken action against some accounts and ads, but the report found that many Alibarbar vape advertisements remained active after Meta was contacted.

Source Acknowledgement

Adapted for Smoke Free News from reporting by Calum Jaspan for The Sydney Morning Herald (smh.com.au).

Source: smh.com.au

Author
Calum Jaspan
Published
29 Sep 2026
Last verified
29 Sep 2026